Watson Campaign Automation Ideas

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Have a feature that allows hashing encryption for exported email lists.

A lot of paid advertising platforms (Google, Facebook, Amazon, etc..) allow advertisers to upload customer lists in a hash encryption format to create retargeting and look-a-like lists from them. It would be great if there was an option to export email lists from Watson in the following encryption formats.

Requested formats:

SHA-256

MD5

  • Avatar32.5fb70cce7410889e661286fd7f1897de Guest
  • Aug 27 2018
  • Needs review
How will this idea be used?

As a customer I would like to export my email lists in a hashed encrypted format in order to upload them securely to a 3rd party advertiser.

What is your industry? Consumer Products
What is the idea priority? High
DeveloperWorks ID
RTC ID
Link to original RFE
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  • Avatar40.8f183f721a2c86cd98fddbbe6dc46ec9
    Guest commented
    September 27, 2018 13:16

    A few of the partners we work with do the hashing on their end. Would it be possible to add to this idea - the option to send lists for ad suppression/look-a-like directly to the partners from WCA, so we can skip the import process entirely?