Watson Campaign Automation Ideas
Submit new product ideas for Watson Campaign Automation, Watson Real-time Personalization, Watson Content Hub and Universal Behavior Exchange. Before you submit, please review existing ideas; if an idea close to yours already exists, it's better to add comments or vote on the existing idea. We will review your ideas and use them to help prioritize our product development. Best of all, the portal will automatically update you when the status of your idea has been changed.
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At the moment, if you don't use email address as a unique identifier, A/B tests can be problematic. For example, you have a family of 4 in the database, and all share the same email address. At the moment, the system puts records into the A/B/Remainder buckets and then de-dupes at time of send, rather than at time of creating the test.
This means that person 1 could be in bucket A, person 2 in bucket B and persons 3&4 in bucket C. We have quite a lot of situations with shared email addresses, which means we cannot use this testing optimally. It's quite embarassing when an email address receives both versions of a test email.
How will this idea be used?
Better A/B testing
|What is your industry?||Media & Entertainment|
|What is the idea priority?||High|
|Link to original RFE|