Watson Campaign Automation Ideas

Submit new product ideas for Watson Campaign Automation, Watson Real-time Personalization, Watson Content Hub and Universal Behavior Exchange. Before you submit, please review existing ideas; if an idea close to yours already exists, it's better to add comments or vote on the existing idea. We will review your ideas and use them to help prioritize our product development. Best of all, the portal will automatically update you when the status of your idea has been changed.

Connect with your peers and IBM experts on the Watson Marketing and Commerce Community

Submit ideas for other Watson Customer Engagement Products:

•  Other Watson Marketing solutions
Watson Commerce
Watson Supply Chain

Track mailto clicks

In the clickthrough report in the single mailing report section, you can track clicks to Web URLs, but there's no way of tracking links to 'mailto'. It would be great to have this feature, as although you can obviously track how many emails you receive with the bespoke subject line etc for a campaign in the mailbox, these are actual conversions. I'd like to know how many people clicked the mailto link to open an email in the first step of the process.

  • Avatar32.5fb70cce7410889e661286fd7f1897de Guest
  • Jan 31 2019
  • Needs review
How will this idea be used?

I need to be able to report on mailto links that our audiences click on in campaign emails.

What is your industry? Marketing & Public Opinion Research
What is the idea priority? High
DeveloperWorks ID
Link to original RFE
  • Attach files