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Track mailto clicks

In the clickthrough report in the single mailing report section, you can track clicks to Web URLs, but there's no way of tracking links to 'mailto'. It would be great to have this feature, as although you can obviously track how many emails you receive with the bespoke subject line etc for a campaign in the mailbox, these are actual conversions. I'd like to know how many people clicked the mailto link to open an email in the first step of the process.

  • Avatar32.5fb70cce7410889e661286fd7f1897de Guest
  • Jan 31 2019
  • Under Consideration
How will this idea be used?

I need to be able to report on mailto links that our audiences click on in campaign emails.

What is your industry? Marketing & Public Opinion Research
What is the idea priority? High
DeveloperWorks ID
RTC ID
Link to original RFE
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  • Avatar40.8f183f721a2c86cd98fddbbe6dc46ec9
    Guest commented
    20 Feb 19:28

    FYI, if this were implemented using the same tracking mechanism used for standard links, i.e. web browser goes to an ibm url for the tracking and then gets redirected to the mailto link, many email clients will throw a warning. Outlook does this and can cause users to see this as a security issue. Links that trigger applications other than the web browser are a security issue.