Watson Campaign Automation Ideas

Submit new product ideas for Watson Campaign Automation, Watson Real-time Personalization, Watson Content Hub and Universal Behavior Exchange. Before you submit, please review existing ideas; if an idea close to yours already exists, it's better to add comments or vote on the existing idea. We will review your ideas and use them to help prioritize our product development. Best of all, the portal will automatically update you when the status of your idea has been changed.

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Enable Live Instagram Feed Within Newsletters

I've been looking into embedding social media feeds via RSS into our company's bi-monthly CRM newsletters as a way to integrate our email marketing and social media marketing campaigns together. I see IBM Watson only has RSS feed capability for the Twitter platform, but I'm looking to submit an idea to enable another social media platform, Instagram, to work the same.

  • Avatar32.5fb70cce7410889e661286fd7f1897de Guest
  • Apr 15 2019
  • Under Consideration
How will this idea be used?

When thinking about integrating email and social media marketing together, adding RSS to email seems to be a common conversation. The idea is to attract and retain current subscribers through content marketing. Subscribers will keep coming back to bi-weekly email due to the high-quality content within the body of the email, and the content in the Instagram feed.

What is your industry? Education
What is the idea priority? Medium
DeveloperWorks ID
Link to original RFE
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  • Avatar40.8f183f721a2c86cd98fddbbe6dc46ec9
    Guest commented
    14 May 02:05

    This looks like exactly the feature we just needed! Instagram feed is a must for our cooking class content.

  • Admin
    Kira Mulshine commented
    24 Jun 13:27

    Thank you for your suggestion. Social Audiences is WCA's Social Advertising feature, which connects producers of Segments from UBX to a social platform, allows users to assemble an advertisement for execution as paid media on social platforms and provides reporting data on ad campaigns. At this point, the social media functionality does not expand beyond this focus on advertisements, but we will take this suggestion into consideration as we build out our roadmap.